Monetization Metrics Framework: How to Use RPM, LTV, CAC & Payback for Smarter Revenue Decisions ♔ Last Updated: March 20, 2026 by Summase S Pd - This article was first published on: March 20, 2026 Stop guessing your revenue strategy. Learn how RPM, LTV, CAC, and payback actually work together—and how to use them to make smarter monetization decisions.